A study by Strategyn showed that their clients who used ODI to introduce new products achieved a success rate of 86 percent. Get ready to unlock the secrets to successful innovation! In this blog, we’re introducing you to Outcome-Driven Innovation (ODI), a revolutionary approach that boosts your innovation success rate by a staggering 5 times …
Outcome Driven Innovation to Understand Your Customer Read More »
The HEN Live on ‘5 Hacks To Boost Your Amazon Sales’ was led by Priyanka Changia, Co-Founder – HEN India and Vikash Mishra, Strategic Partnership Manager – Amazon Saheli to discuss how to supercharge your Amazon sales this Diwali season! If you’re an entrepreneur who has an Amazon store and wants to maximize your …
The HEN Live on ‘Let’s talk about Brand Personalities!’ Decode Your Brand Personality through 12 Types of Brand Archetypes was led by Gunjan Pai, founder, CopyLove to illuminate the significance of discovering your Brand Voice and leads to developing the same by walking you through exciting exercises. https://www.youtube.com/watch?v=KYMYjWt4GW8 About Gunjan Pai: Gunjan has an …
Remember the struggle of waiting in long lines for movie tickets or haggling for the perfect Diwali outfit? Those were the ways we used to get entertainment and clothes (the features). But what did we really want? It wasn’t just standing in line or bargaining; it was about enjoying a movie with loved ones (entertainment) …
Do you have a business and you’re still manually sending welcome messages to your leads or missing high-converting leads because you were unavailable, then you’re stuck in the 90s. This is the time to utilize AI for repetitive tasks. In the era of Generative AI, not using a software tool for WhatsApp Marketing would be …
Have you ever wondered why people do the things they do? What motivates them to buy a certain product, take a particular job, or strive for something in life? In 1943, a psychologist named Abraham Maslow came up with a theory that helps explain this. Today we will delve deep into Maslow Hierarchy of Needs, …
Maslow Hierarchy of Needs To Understand Your Customer Read More »
Studies show Indian women entrepreneurs face unique hurdles compared to men, including limited access to funding, mentorship, and professional networks Whether you’re a seasoned entrepreneur or just starting your climb, the road to success is paved with a million roadblocks. But you don’t have to navigate it alone! That’s where the power of community comes …
How to Start Your Journey on HEN : Leverage the Power of Community Read More »
According to a Microsoft study, the average online attention span is a mere 8 seconds Less than that of a goldfish! And it’s getting shorter! To become a beloved brand, you need to constantly upgrade and innovate your products. Whether you’re an entrepreneur looking to improve an existing product or someone with a product idea, understanding …
Customer Needs Decoded ; The Four Theories For Needs Driven Innovation Read More »
According to a Microsoft study, the average online attention span is a mere 8 seconds Less than that of a goldfish! And it’s getting shorter! In that short time, a potential customer decides whether to engage with your content or scroll on by. So, how do you grab their attention? Simple: by using high-quality visuals. In …
Best Free Photo Editing Apps To Increase Productivity Read More »
Let’s imagine you had a serious toothache last night and you are new in the city! You need a dentist! What is the first thing you would do? Ah ha! You’re right… Type into Google – “Best dentist near me!” Then you see a list of businesses. What’s next? Yes, you check the images, review …
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Naveen Lakkur is the Founder and Chief Innovation Coach of Institute of Inspiring Innovation.
