September at HEN India was a vibrant tapestry woven with threads of connection, learning, and growth.
September at HEN witnessed a series of empowering events designed to propel entrepreneurs forward, fostering a supportive community where ideas flourished and businesses thrived.
From insightful workshops to dynamic networking meets, each event offered a unique opportunity for members to expand their horizons, connect with like-minded individuals, and unlock their full potential.
1. HEN Tuesday - Prepare your Diwali Sales on Amazon
Key takeaways for the session was:
- Strategies to prepare for Diwali sales
- Q&A session: Enttrepreneurs put their Amazon questions and got expert answers
2. Networking Meet between Artisans + Entrepreneurs
We had a virtual networking meet organised for entrepreneurs to meet artisans from West Bengal and Rajasthan!
Aa special networking event co-hosted by HEN India and Bangalnatak.com, where entreprenurs connected with talented artisans specializing in breathtaking craftsmanship like Sabai, Patachitra, Jutti Kasidakari, Applique, Pottery, and Durrie.
The session was a perfect opportunity for Designers & Brands Looking to Stand Out:
- Uncover hidden gems: Find exquisite pieces to add a touch of artistry and cultural flair to their festive collection.
- Elevated their brand: Discovered high-quality craftsmanship that sets their products apart.
- Source ethically & directly: Gained insights into sourcing, production, and empower artisans they collaborated with.
- Meet & network: Connected with skilled artisans showcasing their amazing work.
- Explored possibilities: Discovered how embroidery, applique, and other techniques can elevate their designs.
- Collaborated & source: Explored potential partnerships with these talented craftspeople.
- Stocked up for the festive season: Found unique pieces that will resonate with their customers.
- Expanded their network: Built meaningful connections with artisans and fellow designers.
- Supported tradition & empower artisans: Helped preserve culture heritage and empower skilled craftspeople.
3. Brand Content Audit Workshop 3
Session 3 of 3 part series
In this session the entrepreneurs:
- Identified content gaps and opportunities
- Optimized their existing content
- Worked on their content with a hands-on approach
- Developed a plan to improv content from thereon
The entrepreneurs walked away with:
- understanding of content application
- ways to present their brand content better
- udit tools that will help them enhance their content
4. HEN Tuesday: Day to Day Business Discussion
HEN Tuesdays, your weekly dose of connection, collaboration, and conquering those business challenges together when you feel overwhelmed by your business .
This henmeet was dedicated to talking about –
- price point we are paying to our social media marketing teams and our expectations from the same
- what to look for while building a website from SEO perspective
- How to productise a customer tested beverage to reach out to larger audience and scale
- How to effectively navigate from 1-2-1 coaching to group coaching
Why should you grab these opportunities?
- It is a space to build more trust with larger community
- The room is filled with HEN members and women entrepreneurs
5. Crafting AI driven social media content
AI powered innovative social media creatives
Through this session the entrepreneurs:
- Discovered the relevance of AI in the creative industry
- Explored real-world examples of AI applications for businesses and creatives
- Learnt how to use AI tools to create content at scale
6. HEN Virtual Networking Meet
Discussion on marketing, operations and processes
These meets are opportunity to:
- Expand Your Network: Connect with inspiring women who can become your biggest supporters.
- Discover New Opportunities: Explore potential partnerships and collaborations.
- Get Inspired: Celebrate successes and overcome challenges together.
Through this amazing networking opportunity our entrepreneurs got the chance to:
- Fast-paced, high-energy networking: Engage in dynamic discussions and connect with fellow entrepreneurs.
- Shine Bright: Deliver a captivating elevator pitch that showcases your unique value proposition.
- Give Back: Share expertise and support other women in business.
- Ask for Help: Seek advice, referrals, or partnerships to propel their business forward.
- Celebrate Wins: Share success stories and inspire others.
7. HEN Bangalore In Person Meet
In person meet to welcome Priyanka Changia- co founder HEN in town.
8. Metas Ads case study
Agenda:
- Pre-requisites for Running Meta Ads:
- Understanding your target audience
- Setting clear goals and objectives
- Creating compelling ad creatives
- Building the Ad Structure:
- A month-by-month breakdown of our strategy
- Key performance indicators (KPIs) we tracked
- A/B testing and optimization techniques
- Challenges & Solutions:
- Common hurdles we faced
- Strategies we implemented to overcome them
- Best practices for troubleshooting Meta Ads campaigns
- Surprise Wins:
- Unexpected successes that exceeded our expectations
- Lessons learned from our wins
- Q&A:
- Open the floor for questions and discussion
- Address your specific concerns and challenges
9. HEN Lives on Instagram
- The Naaritvv Awards: All you need to know
Rachna Kaushik founder Naartivv Awards provided alll information regarding the awards.
2. Unlock Your financial Potential: Money Mindset and Management
10. HEN Lives on Youtube
HEN Lives are Youtube Lives where HEN PowerCircle members come to share their entrepreneurial journey and learnings about their business.
September at HEN was an effort to bring out the best to gear up for the festive season ahead!
1. 5 Hacks to boost your sales on Amazon !
A live discussion on how to supercharge your Amazon sales this Diwali season was hosted by Priyanka Changia, Co-Founder – HEN India and
Guest: Vikash Mishra, Strategic Partnership Manager – Amazon Saheli
- . Optimize your product listings for maximum visibility
- Master Amazon advertising to reach your target audience.
- Leverage Fulfilled by Amazon (FBA) for seamless shipping and customer service.
- Build a strong seller brand to stand out from the competition.
- Utilise Amazon’s seller tools to make data-driven decisions
2. Age Actively, Live Fully!
An insightful discussion on the importance of active aging and how it can contribute to a healthier, happier, and more fulfilling later life.
Our guest, Nidhi Chawla, Founder Silver Talkies, shared valuable insights on the benefits of active aging and the role of supportive environments in fostering a positive aging experience.
Key Topics covered were:
- The economic and health benefits of active aging
- Creating empowering environments for older adults
- The resources and support offered by Silver Talkies
- Strategies for healthy and fulfilling aging
3. Beyond the Handshake! Networking for Collaboration
In this engaging webinar, Gunjan Pai and Shruthi Jayraman dived deep into the world of networking and collaboration.
They discussed a variety of strategies for building relationships and growing your business, including:
- Collaborative Networking: Learn about different types of collaborations, such as product/service collabs, commission collabs, influencer barter collabs, and more.
- In-Person Networking: Discover the power of face-to-face connections and how to leverage community groups, professional networks, and personal connections for networking.
- Networking Tips and Tricks: Get expert advice on how to approach networking, build rapport, and follow up effectively.
September at HEN Recap: A month full of Learning and collaborating
In summary, the month of September at HEN India was a fruitful period for entrepreneurs seeking to connect, learn, and grow. The events offered a wealth of opportunities for networking, skill development, and support, ultimately empowering participants to achieve their business goals.
Let’s inspire, uplift, and empower each other.
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Article Contribution by – Sapna Garg