Design Thinking in Branding

Learn how to make smarter decisions for your brand framework with Sonia Manchanda, Founding Partner of Spread Design and Innovation, with her session on ‘Design Thinking in Branding’.

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Being authentic and thinking creatively about your brand can help you design new experiences for customers, partners, and stakeholders. In a highly connected and competitive world, design excellence can help you create a lasting impression on minds that matter. Learn how to use design strategy frameworks to shape the purpose and experience of your brand.

Expect the following takeaways to change your design thinking:

Brands can and should be designed as living and breathing constructs
Design-led branding will help you maximize your impact with limited resources
Think about the vibe and the tribe to create your brand persona
Be mindful of using tools and frameworks for your brand strategy
Leverage the best design practices and methods like successful brands

Speakers

Founding Partner, Spread Design and Innovation.

Sonia Manchanda

Founding Partner, Spread Design and Innovation.

Sonia intends to spread design as a way to sense the shifts and respond with creativity, optimism and imagination. She’s a graduate of the National Institute of Design, Ahmedabad and a member of the CII Design Council. Her Open Innovation and Design Strategy Project – Dream:in was awarded as a global game changer by Metropolis Magazine USA in 2013 and is showcased worldwide. She’s also working towards designing a more meaningful and sustainable life.

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Relationship of the Parties. You and HEN India acknowledge and agree that they are independently contracting parties dealing at arm’s length with each other in connection with the licensing of intellectual property rights and the provision of services. No partnership, joint venture, joint authorship, employment, fiduciary, agency or other relationship is created between them.
Binding on Successors. This Agreement shall be binding on and inure to the benefit of the heirs, executors, administrators, licensees, successors and/or assigns of the parties, as applicable. For avoidance of doubt, you acknowledge and agree that HEN India is fully authorized to assign, sublicense and/or otherwise convey and transfer this Agreement and/or any of its rights under this Agreement at any time, in its sole and absolute discretion, and without compensation of any kind to you.

Notices and Questions. If you have any questions regarding this Agreement, please contact us by email at [email protected] . Except as otherwise specified elsewhere in this Agreement, notices to HEN India may be given at the foregoing email and notices to you may be given at the address provided to us at the time of registration and/or the purchase of goods and services from HEN India.

Design Thinking in Branding

Expect the following takeaways to change your design thinking:

Sonia Manchanda

Founding Partner, Spread Design and Innovation.

HEN in-person Networking Meet

How to close high-ticket client

HEN Hyderabad Networking Meet

© 2024 HEN. Her Entrepreneurial Network

Event Signup

Download Website Performance Sheet for Entrepreneurs

Thank You!

Privacy Policy

COMMUNITY POSTING GUIDELINES

ANTI SPAM POLICY

General Terms and Conditions

Success Coach

Savitha Nanjappa

MSME Loan Expert

Ramesh Dharmaji

Serial Entrepreneur turned Innovation Coach

Naveen Lakkur

Influencer & Entrepreneur

Archana Doshi

Life Coach & Entrepreneur

Spoorthi Vishwas

Funding Expert

Aditi Balbir

Finance and Accounts Expert

Vijay Ladha

Design Thinking in Branding

Expect the following takeaways to change your design thinking:

Sonia Manchanda

Founding Partner, Spread Design and Innovation.

HEN in-person Networking Meet

How to close high-ticket client

HEN Hyderabad Networking Meet

© 2024 HEN. Her Entrepreneurial Network

Event Signup

Download Website Performance Sheet for Entrepreneurs

Thank You!

Privacy Policy

COMMUNITY POSTING GUIDELINES

ANTI SPAM POLICY

General Terms and Conditions

Success Coach

Savitha Nanjappa

MSME Loan Expert

Ramesh Dharmaji

Serial Entrepreneur turned Innovation Coach

Naveen Lakkur

Influencer & Entrepreneur

Archana Doshi

Life Coach & Entrepreneur​

Spoorthi Vishwas

Funding Expert

Aditi Balbir​

Finance and Accounts Expert

Vijay Ladha

Life Coach & Entrepreneur

Aditi Balbir