Know Where Revenue Will Come From, What It Will Cost & What Could Change
“We’ll grow 30% next year.”
Sounds great.
But where will that revenue actually come from? What will it cost to generate? And what happens if things don’t go exactly to plan?
That’s where good business projections become more than numbers on an Excel sheet—they become a decision-making tool for the founder.
In this practical HEN Meet, Nisha Dhanuka will help us understand the factors founders should consider while building realistic business projections.
🌿 What We’ll Work On
💰 Sales Perspective — Where Will Revenue Come From?
Understanding the assumptions, customers, channels and opportunities behind your sales numbers.
📊 Cost Perspective — What Will It Take to Generate That Revenue?
Looking beyond topline growth to the costs, resources and investments needed to make it happen.
🔄 Scenario Planning — Don’t Build Only One Projection
Because business rarely follows one neat plan. Learn to think through different possibilities before making decisions.
You’ll walk away with a clearer way to look at your numbers—and build projections that are based on business logic, rather than optimism alone.
If your projections currently begin with:
“I think we can do…”
Come learn how to turn that into:
“Here’s what needs to happen for us to get there.” 💛
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