The things that make your business valuable are often the easiest to copy.
You spent months building your product.
Your brand.
Your idea.
Your process.
But here’s something many founders discover a little too late…
The things that make your business valuable are often the easiest to copy.
Whether you’re launching a product, building a brand, creating original content, or developing technology, protecting your intellectual property isn’t just a legal step—it’s a business decision.
In this HEN Meet, we’ll simplify Intellectual Property (IP) and help you understand what every founder should know before scaling.
🌱 What We’ll Explore
- The most common IP mistakes founders make—and how to avoid them
- When to think about patents, trademarks, copyrights, and designs
- Why timing matters more than most entrepreneurs realise
- How strong IP can strengthen funding conversations, partnerships, licensing, and business valuation
- Practical first steps to protect what you’re buildin
Why This Matters
📊 Around 90% of the value of S&P 500 companies now comes from intangible assets like intellectual property, brands, software, and innovation.📊 Investors increasingly look beyond products—they look at what a business truly owns.The earlier you think about IP, the easier it becomes to protect your competitive advantage.Â
Meet Your Mentor: Gauri Waghmare, Founder, Gaurivandana Legal Services (GVLS)
An Intellectual Property strategist with a background in Mechanical Engineering, Gauri has worked with startups, innovators, MSMEs, universities, and research institutions to help them protect and commercialise their innovations.
Her expertise spans patents, trademarks, copyrights, industrial designs, and technology transfer, with one goal:
Helping founders turn great ideas into valuable business assets.
Her sessions are practical, jargon-free, and filled with real examples of the mistakes entrepreneurs can avoid from day one.










